Luma builds every session around how your body feels today
Client
Industry
Services
Year
Timeline
About project
Luma is a meditation and recovery app that reads wearable data — heart rate, sleep, stress and recovery — and shapes each session around it. Most wellness apps ask you to choose what you need; Luma starts with your body. Agencian designed the product across phone, tablet and desktop, and the identity around it: a small sprouting figure that stands for growth, balance and movement.
3.8
72
12
How it went
Step #1
Step #2
Step #3
Step #4
One experience across phone and web
From insight to action
A session that responds to the user
Your state, at a glance
Challenges
One size fits no one
The same meditation isn’t right for a restless morning, a stressful afternoon and a low-recovery evening.
Data that stresses you out
Raw heart, sleep and stress numbers made people anxious instead of calm.
Choosing is work
Most wellness apps ask you to pick what you need; tired people just want to press play.
What changed
3.8
/wk
sessions per active user
72
%
still practising after 30 days
12
wks
from first workshop to hand-off
Sessions adapt to heart rate, sleep and stress, so every practice fits the moment.
Health data becomes one calm dashboard instead of a wall of numbers.
A symbol, a lime glow and rounded type make Luma feel alive on every screen.
+
You
Tell us where you are and where you want to be. We’ll come back within a day with how we’d get you there.